Susan Bonds Joins Our Games-for-Change Lab
Monday, 10/19, 7:57AM | Games-for-Change Lab
The Hollywood Hill is proud to welcome another addition to our Impact Lab Games-for-Change Advisory Board.
SUSAN BONDS
President & CEO, 42 Entertainment
Susan Bonds is 42 Entertainment's President and CEO, responsible for leading the teams that design, create, and execute 42's unique immersive experiences. Susan has more than 20 years of experience as a producer in the entertainment, gaming and technology industries. In 2004 Susan produced the unique ilovebees campaign for Microsoft's marketing launch of Halo 2, which won the Games Developer's Conference award for Innovation in Gaming and a Webby Award for Best Games Related Website. Since then, she has produced all of 42's projects, including 2006's Last Call Poker (Activision), Dead Man's Tale (Disney and MSN) and 2007's The Vanishing Point, the first global puzzle game with clues to online puzzles embedded in spectacular events held in a dozen cities around the globe designed to celebrate the launch of Windows Vista. She produced the alternate reality experience Year Zero for the launch of NIN's April 2007 album by the same name, which won recently two 2008 Webby Awards and a CLIO for content and contact. Last year, she produced the innovative alternate reality game (ARG) for Warner Bros. release The Dark Knight. Directly prior to joining 42, Susan was Chief Design and Production Officer for Cyan Worlds, where she was responsible for the multiplayer online interactive game URU: Ages Beyond Myst. Susan led the design, production, technology integration, marketing, publishing, music development and project management for the initiative, working with Rand Miller, CEO and co-founder of Cyan, and also produced realMyst, a three-dimensional world version of the popular PC game. Prior to this, Susan worked for ten years as Creative Director/Senior Show Producer for Walt Disney Imagineering, where she directed the design and development of major attractions, themed architecture, Internet entertainment projects, and proprietary new ride systems. Her portfolio spanned Tokyo, California, Florida, and New York, and included attractions such as "Indiana Jones Adventure" for Disneyland, "Alien Encounters" for Walt Disney World, "Mission: SPACE" for Epcot and ABC Times Square Studios Exterior in New York. Susan started her career at Walt Disney in 1980 as an industrial engineer, and then worked for seven years at Lockheed as an Aircraft and Systems Engineer on Advanced Development Projects. Susan has an Engineering degree from Georgia Institute of Technology, and an MBA from Georgia State University.
